Topic: Social Media

Be Aware Of Job Scams

We Are Not Currently Hiring
**Please note we would never request your banking information as part of an application process for a job. We are being impersonated on Indeed and the fraudsters have been reported to the police. Thank you.


Source: https://www.thebalancecareers.com/top-job-scam-warning-signs-2062181

Have you ever wondered if a job is real or a scam? Sometimes, it can be hard to tell the difference. Here are some tip-offs to help you identify fake job offers and avoid job scams. Internet fraud is rampant, and scammers prey on job seekers. Your best defense is to do your research and report internet job scams.

Top 10 Internet Job Scam Warning Signs

Review these tips, so you can identify and avoid a variety of different types of internet scams designed to get your personal information and your money.

Too Good to Be True

Good jobs are hard to find. Like your mom always said, if something sounds too good to be true, it probably is. Here are some tip-offs that the ‘job’ is fake:

 

  • You didn’t contact them; they contacted you: They say they found your resume online. They either offer you a job right away or say they want to interview you. Sometimes the scammers will try to entice you by saying that you made the cut and they are interviewing the finalists for the job.
  • The pay is great: Here are two examples:

Healthcare Admin Assistant: “This is a work from home job. Work hours is from 9am-4pm Monday-Friday You will earn $45 per hour for this position, you are also expected online at Yahoo Messenger during working hours. We also offer flexible hours….”

Here’s a note from a reader about an Operations Officer scam: “I have never had anyone offer me a job working 20 hours a week, for $72,800 annually, without an interview or two or three. They don’t really say what you will be doing or where…The company address is in Spain.”

 

  • You get the job right away.: After a quick phone or Instant Message interview, the ‘interviewer’ immediately contacts you to offer you the job.

Scammers troll job boards looking for victims. To reduce the chance, you’ll get scammed, use job sites that have privacy policies and only allow verified employers to view the listings.

 

Vague Job Requirements and Job Description

Scammers try to make their emails sound believable by listing job requirements. Usually, these requirements are so ridiculously simple that almost everyone qualifies: Must be 18 years old. Must be a citizen. Must have access to the internet. (You wouldn’t be reading their email if you didn’t have internet access, right?) The job requirements don’t mention years of education or experience. As a rule of thumb, if it’s a real job, the requirements will be quite specific.

Job scam emails usually don’t include clear job descriptions, either. Many job seekers say that when they ask for a job description or list of job duties, they get the brush-off. The interviewer either ignores the questions or says something like “Don’t worry, we’ll train you.”

 

Unprofessional Emails

Some emails from scammers are well-written, but many aren’t. Real companies hire professionals who can write well. If the email contains spelling, capitalization, punctuation, or grammatical mistakes, be on your guard. Here’s an example submitted by a reader:

“The Human resources have just reviewed your resume due to the one you posted on www.allstarjobs.com.You are now scheduled for an interview with the hiring manager of the company.Her name is Mrs. Ann Jernigan; you are required to set up a yahoo mail account(mail.yahoo.com) and a yahoo instant messenger.”

In this example, the mistakes include:

  • Capitalization errors: ‘Human resources’ should be ‘Human Resources’, and ‘yahoo’ should be ‘Yahoo’
  • Punctuation errors: Commas, periods, and parentheses should be followed by a space
  • Grammatical errors: “Human resources have reviewed” should be “Human Resources has reviewed…”

 

Online Interviews via Messaging Services

Many attempted scams say the interview will take place online using an instant messaging service. The scammers often include instructions for setting up and contacting the hiring manager and may ask for confidential information.

If you’re applying for an online job and you’re told the interview will take place online via instant message, research the company and its representatives before you agree to an interview. And if you agree to be interviewed, ask detailed questions about the job during the interview. Don’t give out confidential information such as your bank account, credit card, or Social Security numbers. Don’t be fooled just because the interview questions sound real.

Emails Don’t Include Contact Information

If the email doesn’t include the company’s address and phone, it’s a good bet it’s a scam. And it’s a good bet it’s a scam if the interviewer makes an excuse for using a personal email address by saying the company’s servers are down, or the company is experiencing too many problems with spam, or the company hasn’t yet set up its email system.

Some scam emails will look like they come from real companies. One reader reported:

“The scammer’s email address was jobs@senergy-world.com. The real company email is jobs@senergyworld.com”

Look at the email address carefully, then copy/paste it into the search box. You can also type in the word ‘scam’ after the email address to see if someone else has reported the company.

 

Search Results Don’t Add Up​

Before agreeing to an interview, do your research. If it’s a real company, you should be able to find information about the company by doing an online search. Finding information does not guarantee the company is legit, but if you can’t find anything, you can bet it’s a scam. One reader got a scam job offer from Fijax.com:

“Firstly their email is very unprofessional; there is no signature at the end. When I checked for the company on Google, I found nothing, not even a website!”

Some scammers pretend to represent real companies. One of our readers reported that she received a job offer from ‘Proctor and Gambel’, but the real company is named ‘Procter & Gamble.’ Another reader says he was offered a job by someone who claimed to represent Gloprofessionals, but when he did his research, he found out it was a scam:

“ALWAYS contact the REAL company or business and ask if this employee exists, that is how I found out this employee was a fraud.”

Sophisticated scammers sometimes set up nice-looking websites—but looks can be deceiving. Try this: go to the Domain White Pages and type the company’s web address into the “domain or IP address” box and click the “go” button. The results will tell you the date when the website was created. If the website is less than a year old, be on your guard.

When searching for information about the company, search for both the company’s name and the email address. Also, copy/paste paragraphs from the email into the search box. Scammers may change the company name but re-use the other parts of the email, and it’s possible you’ll find an identical email posted online.

 

You’re Asked to Provide Confidential Information​

Some scammers ask for your bank account information to set up direct deposit or transfer money to your account, or ask you to open a new bank account and provide the information to them:

Other scammers will tell you to go to a website and fill out a credit report form or provide confidential information so they can “put you on the company insurance.” Identity theft scams try to get you to provide your Social Security number and birth date and other personal information.

Before entering personal information online, check to make sure the website is secure by looking at the web address bar. The address should be https:// not http://

Sending Money or Using a Personal Bank Account

Some readers say they’ve received checks that look like real cashier’s checks. They are instructed to deposit the check, keep some of the money for themselves, and send the rest of the money to someone else via Western Union or Money Gram. Then, a few days or weeks later, they get a call from the bank saying the check is fake. They have lost the money they sent. Here’s an example from a reader:

“Once you receive the check, First of all, I want you to head right away to your bank and get the check cashed. Deduct your first-week pay which is $500, and Deduct extra $100 for the Money Gram sending fee and proceed to the nearest Money Gram outlet around you to make payment to my wife travel agent.”

Some scammers ask to use your personal bank account to transfer money from one account to another account. It is called money laundering, and it’s against the law. Other scams ask you to receive and forward packages from your home. These packages might contain stolen goods or illegal substances.

They Want You to Pay for Something​

Legitimate companies don’t ask for money. If you’re told you need to purchase software or pay for services, beware. Here are three examples:

  • Buy this software: “They were offering $15 hr for training and $24.75 to start. I was so excited to work from home and actually be paid a decent wage. The interview went well, and I was told I have the job. YAY! Then I was told that they were going to send me a brand new HP laptop for work, but I needed to pay for the software for it. I thought not a problem; I’ve had to upgrade in the past for jobs. Well here is the RED FLAG! We need you to send $312 Western Union for software costs…”
  • Pay for a credit report: “The job will require you to work in a high financial environment, so it is our corporate policy that we perform financial verification check on all employees to ensure applicant registration info. Its corporate policy that we have applicants sent through our link, so we are compliant with the U.S employment standards act… Fill out the form and indicate that you want the free report.” Here’s what a reader had to say about this scam: “…These companies are using the internet to first get a job seeking people to use their site and then be told they need a credit check to apply for a job thru their site, then that company charges an unauthorized fee on your credit card which you used to pay a $1.00 and one time fee for the credit check. Preying on those who can least afford it! Shame on you!”
  • Pay to have your resume reviewed: “You have a lot of strong, relevant experience and are an excellent candidate although it would be best to improve your resume before doing anything with it. I can refer you to a resume writing expert that can improve your resume to the standard we are looking for, and I believe he charges around $150 or so…”

Your “Gut” Says It’s a Scam​

Researching the company is your best defense, but some scammers are very clever. If you start to feel that things aren’t right, trust your intuition. Ask questions and pay close attention to the answers.

Slow the process down and don’t be pressured into making a commitment or giving out personal information. Do more research. If it turns out to be a scam, report it to the authorities.

The Power of Social Media During a Crisis

Social Media Markham - Insiteful Solutions

Since the outbreak of COVID-19 the staff at Insiteful Solutions has been busy helping our clients in Markham and across the GTA ramp up their e-commerce sites and update client websites with the latest news and information related to the virus. The past stressful weeks have taught us more than ever the need to be prepared; we were fortunate that the majority of our staff were already working remotely so we could change our operations seamlessly.

One of the areas we have been most busy is advising clients on their use of social media. In the early days of COVID-19, with everything happening so quickly, social media channels turned out to be the fastest way our clients could communicate effectively with their customers.  To give you some idea of the reach of social media in Canada, it estimated that 64% of Canadians have a social media account and over 50% of Canadians are registered to one or more social media platforms. 70% of social media users said they logged on at least once a month.

The popularity of social media makes it a perfect medium to reach people in a crisis. With many provinces, including Ontario, ordering virtually all public activities to close suddenly to flatten the COVID-19 curve, businesses were left scrambling to figure out their new operations. Many businesses, such as restaurants and certain retailers, were able to transition to curb-side pick-up or delivery. Others were left not knowing how they were going to alter their operations to serve their customers. With all of this confusion it was a comfort for both business owners and their customers that they could keep in touch via social media. At Insiteful Solutions we help clients with all of their digital marketing needs; from building websites to their social media platforms, we make sure our clients are up today with the most recent trends and changes to the industry.

With the unprecedented times we are living in we have found the following to be helpful advice to our clients for their social media platforms. With the news changing almost daily it can be difficult for business owners to strike the right tone: hopeful or somber? Idealistic or realistic? While there is often no ‘right way’ to communicate with your customers via social media we have found that if you post content that is deemed insensitive it can negatively affect your brand. The following can hopefully serve as a guide or refresher on how to approach your clients on social media during a crisis.

Who you are in a Crisis?

Great brands and businesses are a result of great leadership and teamwork. The best businesses understand their customers and how to communicate with them. During a crisis is time to connect with your customers on a personal level; with something as serious as a global pandemic it’s crucial that you reach out and stay connected. The values that built your brand can also be on display. We advised our clients not to ‘sell’ anything to their clients with their early social media posts – no one wants to be sold to during a crisis. While some business people had the instinct to shutter their social media accounts we advised people to keep the lines of communication open. With people suddenly isolated and their worlds upended they need human contact, even if it’s over social media.

Know Your Audience

Many businesses post to their social media channels without fully knowing who their audience is. Fortunately companies like Facebook, Instagram and Twitter have done the analytical work for you and you can easily tap into this data to learn more about who is viewing your social media platforms.  Knowing your audience is always important, but especially so during a crisis. Are you catering to the healthcare industry and you have many followers that are frontline workers? Then you would tailor your message to this industry. You want to make sure your social media content is reflective of your audience, that way you can curate your content to grab their attention. During a crisis is a key time to connect with new and old customers.

Be Sensitive to the Times

In 2014 the clothing brand American Apparel created a social media faux pas that is still being talked about. On July 4 of that year a well-meaning person in their social media department posted a July 4 greeting on the company’s social media platforms. The greeting was accompanied by an image of a plume of white cloud against a blue sky. The staffer thought the image was fireworks exploding – it wasn’t. It was actually a photograph of the Challenger Space Shuttle exploding shortly after takeoff – a fatal incident that occurred in 1986. The American Apparel post has been used ever since on what not to do on social media.  With the onset of COVID-19, many businesses began to struggle, while we advised clients to quickly improve their e-commerce offerings and switch to delivery or curbside pick-up we also advised them to understand the humanitarian aspect of these times and do what they could to assist others who may be struggling. Communicating the human side of your company during a crisis will let your customers know that your company cares.

Keep on Top of the Changing Landscape

COVID-19 has been challenging in more ways than one. It seems that daily the news about the virus changes and governments (and businesses!) are left scurrying to keep up. While most companies have a solid social media marketing calendar based on their business plan, times of crisis may have caused their plans to be paused or put on a complete hold. One industry especially hard hit by COVID-19 has been the restaurant and hospitality industry. With guidance from governments constantly updated restaurants have had to keep in touch with their customer. Being fluid in your planning and accurate with your information allows you to continue to control your brand messaging – even during a crisis.

Be Human

A distinct aspect of COVID-19 has been how it has affected everyone globally. While these times of crisis can be extraordinarily stressful it can also be a time to bring people together. While your customers will want to know the core information about your business and its operations, they will also appreciate a human touch to communications during this time. Don’t be afraid to communicate with customers on a more personal level.

At Insiteful Solutions we have worked for nearly 20 years with clients in Markham, the GTA and across Canada on all aspects of digital marketing campaigns including social media. Give us a call today to learn more about how we can help your business navigate this current crisis.

Please Click Here For More Information | Twitter | Facebook

Insiteful Solutions: Our COVID-19 Response

Insiteful Solutions COVID-19

At Insiteful Solutions we, along with so many other Canadian businesses, have had to adjust our operations to the current impact caused by the COVID-19 pandemic. We were fortunate at Insiteful Solutions that our business transitioned fairly seamlessly to working remotely. Many of our designers and programmers were already working off-site and we were able to continue working with clients and address all of their needs promptly. Unfortunately, we have had to move our in-person client meetings to virtual – but this too has worked well and we’ve enjoyed more than ever working with our valued clients to help keep their businesses thriving during these challenging times.

If you need to reach anyone at Insiteful Solutions our phones are still staffed Monday to Friday from 9:00am to 5:00pm, please give us a call at 905-947-8235 or pop us an email at contact@insitefulweb.com.

At Insiteful Solutions we are sending our thoughts to everyone affected by COVID-19 and wishing that you all stay safe and healthy during this challenging time.

Our People

A strength of Insiteful Solutions is we have a large network of people who work together to create cutting edge websites and online marketing campaigns. Nothing is more important to us than our staff’s well-being. At the very beginning of COVID-19 we have adjusted all of our operations to function remotely; staff are working from home and we check in with them frequently and everyone is following social distancing guidelines. Our staff are available and eager to work with current clients on their existing sites and new clients to create website and online marketing solutions.

Our Clients

At Insiteful Solutions we are fortunate that many of our clients have been with us for a decade or longer. Their well-being is of paramount importance to us and we are dedicated to supporting them throughout this crisis. We want to make sure our clients have the best website possible to weather this current economic crisis and we constantly educate ourselves on current trends and opportunities that we can pass along to our valued clients. While some of our clients already had e-commerce built into their websites we want to make sure all of our clients can re-calibrate their business model to not just survive, but succeed, during the pandemic. At Insiteful Solutions our team of experts are here to help you pivot your business operations and drive as many people as possible to your online presence.