Landing pages are one of the most important elements of an online marketing campaign, yet many businesses create pages that are lacking. A landing page is your customer’s first experience with your brand after they’ve seen one of your ads, read a social media post, or clicked on an organic search result. Your landing page needs to be flawless and entice visitors to travel further into your conversion funnel. If your landing page isn’t working, people who would normally purchase or subscribe are going to disappear from your website, wasting a lot of your time, energy and money.
Monthly Archives: September 2018
When done correctly, social media is one of the most effective and affordable marketing tools a brand can utilize to take their brand to the next level. A well-managed social media marketing plan can lead to a great way to showcase your brand’s unique voice and personality in a relatable fashion. Time spent on social media will help improve your website’s content, SEO, and will help you drum up more high-quality leads. All these gains are rooted in a well-executed social media marketing plan.
Facebook – The world’s most popular social media platform has gone through many changes over the years, but it continues to be an essential tool for any online marketing strategy. It’s estimated that over 70 percent of adults have a Facebook account and most people have the app on their phone. With high engagement and a large community of users, Facebook is one of the best places to influence people and connect with more individuals.